Playing clever but purposefully naïve pop in the manner of the Vaselines, the Twilight Sad, and the Clean, Frightened Rabbit sound a good bit bolder than their moniker would suggest, though it suits their lively but nervous musical personality. Frightened Rabbit was founded in Glasgow, Scotland, in 2004, when guitarist Scott Hutchison and his brother Grant, a percussionist who like his sibling prefers to keep his last name a secret, began recording demos of songs they had written. Encouraged by friends and family, the brothers added a second guitarist, their friend Billy, and the trio began making the rounds of Glasgow's pubs and music venues.
Slowly but surely gaining a reputation for their work, Frightened Rabbit began work on their first album, initially planning to record at the home studio where they'd done their original demos but eventually opting to record at Glasgow's Diving Bell Studio with Marcus Mackay. Frightened Rabbit released Sing the Greys through their own Hits the Fan Records label in mid-2006. Reviews were enthusiastic, and Universal picked up the disc for distribution in the U.K. and the U.S. The group's reputation began enjoying a considerable boost in America after the they played a well-received showcase at the 2007 South by Southwest Music Conference in Austin, TX, and the independent music press in the United States, after the U.S. release of Sings, began embracing the band. -allmusic